By Scott LorenzWestwind CommunicationsThe saying goes “Don’t judge a book by its cover,” but in the marketing world, the cover and title are crucial to the book’s success. No one picks up a book that doesn’t catch their attention with the cover and title. As a book publicist, I have
Author Success #1 … BookBrush’s BookMarCON is happening starting Friday …If you are looking for Author Success, make sure you attend BookBrush’s BooKMarCON. Three days of tips, tricks, and tools. Think book marketing power. It starts on your website.Your author’s website has three primary jobs.Deliver content for your audience. Your
For Immediate ReleaseContact: Judith BrilesJudith@Briles.com303-885-2207 Last Chance for 5 Colorado Aspiring AuthorsTo Win Cash Writing ScholarshipMarch 25, 2024 Denver, Colorado. The Colorado Authors’ Hall of Fame (the Hall) will offer up to five $2,000 scholarships to aspiring Colorado authors and unpublished authors-to-be. The scholarship is part of its commitment to encourage,
Smart Authors Secret Sauce… They Increase Their Knowledge DailyI’ve been a fan of Warren Buffet for decades. Oh, I wished I had gotten on the Berkshire Hathaway train a gazillion years ago like most of the investing population wished they had. I didn’t. It left the station without me.But what
By Scott LorenzWestwind Book MarketingYou never get a second chance to make a first impression. That’s why the title of your book is so important. The title is the first thing potential readers will see or hear about your book. While thinking of a compelling title is easier said than