Whether enjoyed warm with a scoop of ice cream or simply as they are, double fudge brownies are a heavenly treat for anyone with a sweet tooth | Recipe inside
Magnolia Bakery CEO Bobbie Lloyd and CMO Eddie Revis spoke about why the iconic bakeshop launched a CPG brand and the patient and thoughtful approach behind its development. They also discussed why consistency and quality guides their stewardship of the company, why they eschew trendy concepts and Magnolia’s collaborations with lifestyle brands.