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Don t phone it in - Lawn & Landscape

Lawn & Landscape Features - Sales & Marketing When leaving a voicemail for a potential client, make sure it’s concise and creative enough to warrant a call back. © deagreez | Adobe Stock What’s keeping customers from calling you back? It could be that the sales message you’re leaving on their voicemail isn’t dynamic enough to pique their interest. Learning how to draft an engaging, informative voicemail can help bring in more work. Gary Ross, of Allies in Leadership, led a presentation on how to create a better sales message during the first-ever virtual Hardscape North America event earlier this year.

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Green savings

Lawn & Landscape The Top 100 - The Top 100 • No. 85 McHale Landscape Design McHale Landscape Design originally started its in-house recycling program to reduce its trash expenses, but now the sustainable decision is saving customers money, too. © Jay Bendt Like with most businesses in 2020, the coronavirus pandemic certainly impacted McHale Landscape Design, based in Upper Marlboro, Md. “Hitting us right at the busiest time of year – it was kind of like the perfect storm,” says President Kevin McHale. However, it turned out to be the best year in the company’s 40-year history. “In May and June, we saw all these people who had been home for quite a while…our phones started ringing excessively,” McHale says. “At the end of the year, it was one of our best year’s top line and bottom line. We certainly wouldn’t have forecasted that in March or April of last year.”

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Building better connections

Lawn & Landscape Features - Design/Build A solid relationship between hardscaping companies and landscape architects and designers can help bring in more work and benefit both parties. Images courtesy of Blue Claw Associates In 2006, Ian McCarthy sold his maintenance company on Cape Cod in order to invest in a professional basketball team. Fast forward to 2016: After living in Canada for six years, McCarthy found himself out of the sports industry and back on Cape Cod. So, McCarthy went crabbing with a former friend who owned a landscaping company. That friend was looking for senior management within his company and encouraged McCarthy to get back into the industry.

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Hilltip brings HTrack Technology to North American market

Hilltip brings HTrack Technology to North American market
lawnandlandscape.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from lawnandlandscape.com Daily Mail and Mail on Sunday newspapers.

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ECHO launches latest trimmer

ECHO launches latest trimmer
lawnandlandscape.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from lawnandlandscape.com Daily Mail and Mail on Sunday newspapers.

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