Makeup Without the Markup
With her latest venture, the Bliss founder Marcia Kilgore is selling high-end beauty products at prices closer to what the factories charge. Will consumers want a slice of Beauty Pie?
Marcia Kilgore, who founded the Bliss beauty spas in the late 1990s, is back with a new business.Credit.Tayler Smith for The New York Times
Published Dec. 16, 2020Updated Dec. 17, 2020
Some people are lucky enough to have one good idea in life that they then build into a successful business. Marcia Kilgore had five.
First, in 1996, she founded Bliss, a New York City beauty emporium with a cult following that mushroomed into a lucrative line of beauty products and later became the first North American acquisition made by LVMH, for an estimated $30 million.