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SCA revives head of regional content role with Blair Woodcock April 23, 2021 10:06 Southern Cross Austereo (SCA) has appointed a new head of regional content, with Blair Woodcock taking on the role effective 10 May. As well as leading SCA’s regional content and initiatives across 70 regional Hit and Triple M stations, Woodcock is also joining the content leadership team at the network. SCA had been advertising for the role since March, with Woodcock appointed after 13 years with the network. Woodcock is the first to serve in the dedicated regional role since Mickey Maher ADVERTISEMENT Woodcock will be the first to serve in the role since current SCA head of music Mickey Maher ended his five-year tenure in 2019. At that time, a leadership restructure saw Maher transition into a head of music role for Triple M, eventually becoming head of music for both networks.

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