Shake Earl B. Hunter Jr.'s hand and start talking about camping, and you'll witness the excitement and positivity that fuels his passion for the outdoors.
Outdoor Industry program offers new study track smokymountainnews.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from smokymountainnews.com Daily Mail and Mail on Sunday newspapers.
9 Ways to Make the Outdoors More Inclusive outsideonline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from outsideonline.com Daily Mail and Mail on Sunday newspapers.
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The pandemic not only diverted a flow of travel dollars from city breaks to the great outdoors, it delivered a torrent of new audiences.
The challenge now for those companies benefiting from the behavioral shift is how to stop the tide from turning once the crisis subdues.
RV rental firm Outdoorsy, for example, went from 400 percent year-on-growth in its early years to 4,500 percent growth in the high season last year. It also raised $50 million in funding in 2019.
“We’re starting 2021 with 145 percent growth, and a good proportion are first-time renters,” said Jen Young, co-founder and chief marketing officer, speaking at Skift Live Short-Term Rental and Outdoor Summit on Wednesday. “There’s been a significant influx of new consumer demand.”
New brand hopes to highlight WNC outdoor hub, spur business citizen-times.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from citizen-times.com Daily Mail and Mail on Sunday newspapers.