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Dean Best, editor of just-food
Biscuit International’s next step in expansion strategy snaps up Portuguese butter cookie producer Biscuit International, one of Europe’s leading players in the private label healthy biscuit category, has agreed to acquire Dan Cake Portugal, subject to antitrust procedures.
Founded in 1978, Dan Cake Portugal is a family-owned company and a respected flagship leader in the butter cookies segment in the country.
It runs a sustainable, committed and successful operation with an annual turnover of more than €55m, producing butter cookies for the local market, along with biscuits and cakes for export, sold under private label and for co-manufacturing customers, in addition to the Danesita and Dan Cake brands. Family businesses in Portugal represent the backbone of the national economy and with 20% of sales generated at home, it’s a clear leader in the domestic market.