so you want to actually let it run. and do you feel that most people come to you and your institute when they re in crisis mode or yes. they do. yeah, they do. and then they ve got all the pressure of trying to earn money. you know, where should my businessing heading, all of these things. it s much more difficult to reinvent yourself when you re in that mode as opposed to thinking of it on an annual basis and putting mini reinventions in place. is it more of a big invention for your company or a series of small things? i think the myth of reinvention is that it is a wholesale change. in actuality, reinvention is about changing and tweaking your company to move with the market. no, it s not a big wholesale change. you want to look for the little things that can open up to something major down the road. i think that great and a great thing for people to remember. again, as i said, so it s not so overwhelming. so it s toage. it s doable. thank you. great advice. thank
it run. do you feel most people come to your institute when you re in crisis mode. yeah they do. they have the pressure of trying to earn money, where should my business be heading. it s much more difficult to reinvent yourself when you re in that mode as opposed to when you re thinking on an annual basis and put your mini reinventions in place. do you think of it more often than not as a big reinvention of your company or a series of small things. here is the thing, i think the myth of reinvention is it is some wholesale change. in actuality it s about changing and tweaking your company to move with the market. it s not a big wholesale change. you want to look at the little things that can open into something major down the road. i think that s a great thing for people to remember. again, as i said, so it s not overwhelming. exactly. it s doable. pamela, thank you so much. this is great advice. thank you j.j. when we come back, what business is venture capitalists