Zee Biskope celebrates Makar Sankranti with movie marathon âPyaar Ke Patangâ
A movie will be telecast at 6 pm from January 11 throughout the week-long movie festival. The festival will culminate with the exclusive premiere of Khesari Lal Yadavâs âMain Sehra Baandh ke Aayungaâ on January 15 Delhi, January 11, 2021
Makar Sakranti, the festival that rejoices harvest, holds immense significance to those belonging to the Bhojpuri heartland too. The festival depicts togetherness and love. Bhojpuri movie channel Zee Biskope kick started the new year on an entertaining note by presenting a festive movie marathon titled âPyaar Ke Patangâ.
Each of these movies, with romance as its core theme, shall make the viewers fly high, like a kite among the clouds as they enjoy the emotions that the strings of love bring with it. This week-long movie festival, with every film being telecasted on prime time at 6pm, will invite viewers to indulge in the war
The romantic film festival will be telecast from January 11-15.
11 Jan, 2021 - 02:34 PM IST | By indiantelevision.com Team
MUMBAI: The New Year brings with it an abundance of festivities, love and hope. Adding to the celebration is Makar Sankranti, the festival which celebrates the season of harvest and love with utmost enthusiasm. Holding immense significance to those from the Bhojpuri heartland, the festival depicts togetherness and love which is seen in prominence in many Bhojiwood movies.
Leaving no stone unturned to entertain its passionate viewers, Zee Biskope is kickstarting the new year on a high note by presenting them a festive movie marathon titled,
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Zee Biskope holds 23 per cent market share in the Bhojpuri cinema category.
25 Dec, 2020 - 08:28 AM IST | By Shikha Singh
MUMBAI: Zee Biskope from Zee Entertainment Enterprises Ltd (ZeeL) has managed to win the hearts of the audiences since its launch in 2019. As a new player in the Bhojpuri movies space that is already crowded (comprising Big Ganga, Enterr10 Rangeela, Bhojpuri Cinema, Humar TV, B4U Bhojpuri, and Oscars Movie Bhojpuri), the channel has attained the third spot on the pay platform in (U+R) market and carved a niche for itself.
Moreover, Zee Biskope has been a gamechanger in differentiation by continually curating viewer experience beyond just movies. Along with a stellar launch campaign, the brand has presented many initiatives including blockbuster premieres, curated movie festivals, and novel audience engagement drives throughout the year.