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World council unveils retail tourism power in new report – New Business Ethiopia

World council unveils retail tourism power in new report – New Business Ethiopia
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PolyU partners with WTTC to define the future of retail tourism : Friday, 29th September 2023 : 4Hoteliers

PolyU partners with WTTC to define the future of retail tourism : Friday, 29th September 2023 : 4Hoteliers
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WTTC unveils the power of Retail Tourism

Presenting Global Retail Tourism: Trends and Insights

A thought leadership event exploring the significant untapped potential of retail tourism took place at La Roca Village, part of The Bicester Collection, in Barcelona today, concluding with a resounding call for attention to the importance of retail tourism. The event featured the launch of a ground-breaking report, “Global Retail Tourism: Trends and Insights”, a collaborative effort between the World Travel & Tourism Council (WTTC), The Bicester Collection and Hong Kong Polytechnic University. With a strong focus on data and insights, the report seeks to define the future of retail tourism, highlighting the key trends, challenges, and opportunities shaping the sector.

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