India s food minister, Piyush Goyal, introduced Bharat rice at a subsidized rate of Rs 29 per kg to alleviate the impact of a 15% increase in retail rice prices over the past year. This rice will be available in 5 kg and 10 kg packs through various channels, including cooperatives, retail chains, and e-commerce platforms. Initially, the Food Corporation of India (FCI) will provide 5 lakh tonnes of rice to selected cooperatives and retail chains for distribution.
Bharat rice will be available at all physical and mobile outlets of Kendriya Bhandar, National Agricultural Cooperative Marketing Federation of India and National Cooperative Consumers Federation of India