marketers hope to better understand. i ve been wondering how that works. the presentation is big right now because now everybody taking pictures. oh, my god. can i take this with me? when i sit down with ruben i get to understand what s happening in the multicultural market. a lunch with ruben is also market research for his next meeting, a beverage merchant, domain select. downtown so back we go. the owner and founder is an italian. he once bid his branding agency to help his company launch new brands of rum. he wants biggs to deliver the massive consumers in harlem. they start by sampling different blends. you have to appeal to the younger generation and for us it s to find the flavor profile that they are liking. i m happy with the brand messages, the quality of spirits that they have. and thanks to the people like
working in multicultural markets. it s big right now. everybody takes a picture. oh, my god. can i take this with me? when i sit down with ruben, i understand what s happening in the multicultural market. for bigs, it s market research for a beverage merchant, downtown. back we go. the owner and founder. he wants bigs to help launch new brands. he wants to deliver the match up they are serving uptown in harlem. they start by sampling different blends. we have to appeal to consumer, young consumer. for us, find the flavor profile they will like. i m happy with the brand messaging, the quality of spirits they have. thanks to people like bigs, you have the opportunity to