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Welcome to
Three Point Shot, a newsletter brought to you by the Sports Law Group at Proskauer.
Three Point Shot brings you the latest in sports law-related news and provides you with links to related materials. In this issue, we feature contributions from our talented group of summer associates. Thanks to Jennifer C. Ok, Jacob A. Weinberg, and David M. Duncan for their hard work on these articles.
Pepsi Scores Touchdown in Copyright Spat over Super Bowl Spot
Soft drink ads often pair refreshment with a vibrant lifestyle and a lively beat (e.g., Pepsi s 2020, That s What I Like ). Going back a few years, Pepsi s high-production 2016 Super Bowl halftime commercial, The Joy of Dance, featured a singer in changing costumes romping through various eras of pop music. Beyond the sheer, carbonated joy of it all, Pepsi faced claims that it had unlawfully incorporated copyrighted material from an advertising agency s rejected pitch into the final ad. But now, apparently, Summer Time I