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Car Buyer Journey Study Shows More Satisfaction With Car Buying After Two Years of Declines

In 2023, 69% of consumers reported being highly satisfied with the overall vehicle shopping and buying process, up from 61% in 2022. When considering the dealership experience, 74% of all vehicle buyers reported that they were highly satisfied – 79% for new-vehicle buyers.

Cox Automotive s Car Buyer Journey Study Shows Satisfaction With Car Buying Improved in 2023 After Two Years of Declines

Cox Automotive s Car Buyer Journey Study Shows Satisfaction With Car Buying Improved in 2023 After Two Years of Declines

Cox Automotive s Car Buyer Journey Study Shows Satisfaction With Car Buying Improved in 2023 After Two Years of Declines
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