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This September, Whole Foods Market is focusing on Better Beauty, encouraging customers to make the swap to clean beauty to save 25% on their beauty shop
Rising income levels, urbanisation, Internet access, rise of social media influencers and a large share of the young population are factors leading to a beauty boom in India that is projected to reach $17.4 billion by 2025 from $15.6 billion in 2022. The market is increasingly seeing consolidation of brands or bigger conglomerates making an entry.