Bags three metals for their innovative Brand Refresh campaign #OnNahiFullOn
11 May, 2021 - 12:02 PM IST | By indiantelevision.com Team
MUMBAI: &pictures began the award season on a high note by bagging three metals across ‘Global Digital Marketing Excellence Awards 2021’ for its innovative brand refresh campaign –
On Nahi, Full On.
At ‘Global Digital Marketing Excellence Awards 2021’ &pictures bagged three awards in prominent categories such as Best Brand Marketing Campaign, Best Digital Integrated Campaign, and Best Social Media Campaign.
The campaign
On Nahi, Full On was a strategic initiative to not just improve upon the brand resonance with their consumers but also reinforce the brand’s perception of being a fun and energetic destination. This was achieved through a well-rounded approach, highlighting the channel’s ideology through four-key brand pillars - Thrill, Feels, Punch and Masti. These brand pillars were exemplified through
DFC wins big at 2021 World Marketing Congress Awards
03 May 2021 - 9:21
The Peninsula
Doha: Doha Festival City has received three prestigious accolades at the 2021 World Marketing Congress Awards.
The World Marketing Congress Awards is conducted in strategic partnership with CMO Asia and the World Brand Congress and is the single largest gathering of best marketers behind some of the world’s most successful and sought-after brands.
Doha Festival City was crowned ‘Best Digital Integrated Campaign for Festival Fashion TV (FFTV),’ winning the ‘Best Strategic PR campaign for Mother’s day 2021’. It has received high recognition for its first-ever digital raffle draw with the ‘Best Multichannel Integrated Campaign for Festival City Raffle Draw’ award.