deadHYPE, mother.loading, and ISLA Berlin put On Running's Cloudmonster PAD to the test & tell us why running is so important to their creative process.
Some University students have lauded the Police Administration for its relentless efforts to deepen relations with citizens. The students have therefore urged the Police not to hold back on the initiative, but to make it a culture to restore its lost confidence in the eyes of the public. The commendation…
Sneaker Collaborations: Everything You Ever Wanted to Know
Everything You Ever Wanted to Know About Sneaker Collaborations (& More)
Highsnobiety
Considering how long sneaker culture has been around, sneaker collaborations are a relatively new phenomenon. When the Stüssy x Nike Huarache LE the sneaker many credit as being the original sneaker collaboration was released in 2000, it was a wild new approach, which saw retailer and brand join forces to create a special version of an existing sneaker.
Fast-forward over 20 years and there are several sneaker collaborations dropping every weekend. In fact, it’s gotten to a point where sneakers that are not part of a collaboration are sometimes considered “lesser” by certain members of the sneaker community. That’s obviously not the case, but there’s no denying that collaborations add an extra layer of energy to certain products. That energy is also known as hype.