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20 Most Hated Brands in the World - Insider Monkey

Starting a business in the US is the first step in building a global brand since it is a land of opportunities, where anyone with a great idea, the drive to succeed, and a willingness to work hard can.

Brand backlash: How marketing strategies, consumer attitudes are impacting companies

Brand backlash: How marketing strategies, consumer attitudes are impacting companies
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Young Americans Demand Businesses Have Solid Moral Compass

Younger Americans are more critical of the social and environmental values of businesses and are more willing to leave their jobs because of these values.

Is your company speaking out less on contentious issues?

Is your company speaking out less on contentious issues?. From PR Week

U S Adults Split on Companies Taking Political, Social Stances

About half of Americans say businesses should take a stance on political and social issues, including majorities of Democrats and young adults.

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