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Sonicly learned from PledgeMusic s mistakes to launch a music crowdfunding platform that works
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mattress in his mother s basement. there are so many more opportunities than there were when i was playing music. and the internet has just progressed to a point where you can share what you are doing in a beautiful way. and this, playing down here, is part of that journey that fans want to know about. i would be really shocked if ten years from now the kingdom has crumbled and pledge are the only ones standing. you know. a great that s terrific. idea. great site. music fans, i can t imagine them not getting into this. you can actually catch firehorse, the leah siegel who we profiled on that piece, a bonus song on our facebook page. check that out. and we also say congrats to benji, the ceo of pledgemusic. he s a new daddy. oh, congratulations. new baby girl. but really it s a great way to get yourself involved in music. and fans can pick music you like and get it out there. it s almost like american idol but on the web. online, too. you can kind of help them
said but for her latest album chesapeake she partnered with pledge. i am having a blast knowing that if i have an idea for something i can test out the waters with my own fan base and if they re into it they ll help me pull it off. reporter: that kind of synergy is fueling pledge s explosive growth. in just two years the company has processed more than $3 million in pledges and taken on more than 7,000 artists, including two dozen who ultimately signed with labels. i will be connected with you, the fans. reporter: pledge takes 15% for its work, but part of the donations also go to charities of the artist s choice. a record is just being released right now. reporter: pledge artists are now seeing their tunes finally hit the charts. and the site is launching, funding, and releasing an album every single day. a much faster rate than the major labels. some nights life is a struggle to stay sober reporter: all of this is a far cry from benji s subway days. thanks to an