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The best way to describe the company, Local Laboratory, is a hyper-local Amazon meets hand-crafted and curated products from the neighborhood.
As a resident of San Anselmo, a tight-knit small town about 20 miles north of San Francisco, Underwood noticed businesses struggling to stay alive during the California shelter-in-place order in mid-March. Unfortunately, it s out of a terrible necessity, but I think ultimately it s long overdue for us to figure out how to serve these merchants in a way where they can really join the modern digital age, Underwood told Business Insider. They can t do it all on their own.