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Big Brother is watching you: will viewers be watching it?

How attractive a prospect is Big Brother's return for viewers young and old – and the advertisers seeking to reach them? Campaign spoke to a number of senior media buyers.

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Third of brands to boost programmatic DOOH spend in next 18 months

Survey was conducted among 1,200 advertisers and agencies.

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Born Social retains Nando s European social account

Brand also works with New Commercial Arts, which is unaffected by the appointment.

Born socialNew commercial artsBen bold

Walkers celebrates UK potato growers in farm-to-packet campaign

Marketing push includes 73,532 sq ft ‘cropvert billboard’ cut into Yorkshire potato field.

United kingdomBen bold

Channel 4 and Lloyds Bank award £500,000 of ad space to five black-owned businesses

Five shortlisted contenders have also received a Rising Stars Grant.

Lloyds bankRising starsBen bold

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