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Jumia, Africa’s leading e-commerce platform, has urged Nigerians to leverage the 2022 edition of its Black Friday shopping campaign to tackle ‘sapa’ and navigate the current economic realities.

Oladele adeyoleNews agency of nigeriaMedium enterprises smesBeiersdorf nivea consumer nigeria ltdBlack fridayMassimiliano spalazziChief executive officerJumia nigeriaNews agencyBeat sapaMedium enterprisesJumia black fridayJumia appCountry general manager