The Brewers Association has unveiled its 2022 Top 50 Craft Brewing Companies and Top 50 Overall Brewing Companies. These production numbers in 2022 show that small and independent brewers collectively produced 24.3 million barrels of beer, on par with 2021’s numbers3. Craft’s overall beer market share by volume grew to 13.2%, up from 13.1% in
Half of the 10 best-selling beers in the U.S. have partnered with LGBT groups or individuals, according to an analysis by Newsweek. With the help of 24/7 Wall Street, the magazine looked at [.]
of the night, rihanna s halftime show sponsored by apple music. we know that the nfl doesn t pay performance an appearance fee, right? the artists see a major increase in streams or album sales after headlining a halftime show. how important is that kind of exposure for a performer s brand? clearly, for many much them it s worth it. that, as you said, the thing with the time show that is unique is it s the one time you are not competing with other things. the advertisers that we spoke with, the beer brands are competing with each other. these ads happen fast. this performer basically has the entire event to themselves. so i think it s massive. i mean, it s a little chicken and egg problem in the sense that they are bringing in mastiff talent to begin with. it s a benefit above and beyond what they have already accomplished. derek rucker, thanks for joining us. who are you going for?