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Is carbon neutrality the new green beauty frontier?
Everything you need to know Regan Cameron
When it comes to environmentally friendly beauty, there are a wealth of terms to try to understand – from ‘green’ and ‘clean’ to ‘plastic-free’. Now, ‘carbon neutral’ is the eco buzzword making waves.
Carbon neutrality is a concept that aims to ensure our products have less of an impact on the planet, by focusing on how to minimise and counteract carbon emissions. But is ‘carbon neutral’ really a useful guide when trying to shop more sustainably, or just another confusing marketing claim?