How Prestige Beauty Brands Can Stay on Top businessoffashion.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from businessoffashion.com Daily Mail and Mail on Sunday newspapers.
French luxury beauty brand La Bouche Rouge, which pioneered plastic-free beauty, has been acquired by a new holding company founded by Designer Parfums’ Dilesh Mehta.
Founded in 2017 by ex-L’Oréal Nicolas Gerlier, La Bouche Rouge established itself as an eco-luxury brand with a mission to eliminate single-use plastics from cosmetic products. The brand had a strong influence on the beauty industry’s approach to sustainability thanks to its innovative recyclable and refillable high-end packaging.
La Bouche Rouge Acquired by Beauty Brands Global businessoffashion.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from businessoffashion.com Daily Mail and Mail on Sunday newspapers.