Argh, matey. Walk the plank. Dead men tell no tales. Hoist the Jolly Roger. Fifteen men on the dead man’s chest, yo, ho, ho, and a bottle of rum. Shiver me timbers. Crack on! The world has always had a fascination with pirates. What is the hook that makes just about everybody from young to…
A picture is worth a thousand words, or is it? That is the question. When selling a book, most experts will agree that there are three important components to getting a stranger in the wild to decide that they want to open their wallet or purse to take your cherished work home with them. The…