The Korea Times awarded seven winners of its annual economic essay contest for university students, Tuesday, who wrote about one of two challenges faced by the finance industry - attracting tech-savvy Generation MZ, a Korean term referring to Millennials and Generation Z, as customers, and better implementing the principles of environmental, social and corporate governance (ESG). The 18th English Economic Essay Contest was open to university undergraduate and graduate school students in Korea and abroad. The event has been sponsored since its inception by Woori Bank, a flagship affiliate of Woori Financial Group.
In today s economy, it is crucial for financial companies to balance maintaining the current customers they have and alluring new loyal customers. In order for them to attract cons.