black friday is fading to black. not at all. rather it is evolving. and in 2021, the black friday, and cyber monday shift from a weekend to really more of a season. in october, of this year, a quarter of our shoppers in the united states, told us they were already looking for deals. that s up about 20% from the same time last year, so when you look at merchants that we all love, like our place or jim shark or good american or aloe yoga, they started far in advance of that. that s the first thing that i think is happening. the second thing is consumers are not necessarily only looking for big discount, bargain basement deals, rather this conscious consumerism, and consumers are voting with their wallets, it is a much bigger place this year and i think it is going to be steady state. i really want to say you have inspired me not to be quite a procrastinator but a very busy day for you and thanks for taking time with us. and if you want to see global commerce right now, data story,