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FMCG: HUL turns focus on price cuts, volumes to fight small cos , ET Retail

FMCG: "In India, about 40% of our portfolio is fabric cleaning and skin cleanser. And we know from experience that they are highly correlated to the underlying commodity prices. When inflation happens, a lot of smaller local firms in the category drop out of the category and then re-emerge once deflation starts to come in. So, we are starting to see that in India," Unilever global chief financial officer Graeme Pitkethly said at the Barclays Global Consumer Staples Conference.

India generalVarun berryGraeme pitkethlyHindustan unileverBarclays global consumer staplesConsumer goodsRice cutsHindustan unilever

hul: HUL turns focus on price cuts, volumes to fight small cos

Unilever s Hindustan Unilever subsidiary is facing increased competition from small players in the FMCG sector in India. The company is focusing on volumes and price cuts to maintain market share. Local brands have been gaining market share from larger consumer product companies, but many were forced to shut down or scale back operations due to pandemic-related disruptions and inflation in raw materials.

India generalVarun berryGraeme pitkethlyVolumes to fight small co et bureauHindustan unileverBarclays global consumer staplesPrice cutsFmcg sectorIndian marketBarclays global consumer staples conference

Clorox to Present at Barclays Global Consumer Staples Conference

Clorox to Present at Barclays Global Consumer Staples Conference
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JM Smucker creates Transformation Office to drive profits

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