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Health and wellness central to PepsiCo s latest accelerator cohort

PepsiCo unveils latest cohort A start-up that treats cognitive disorders through mind-tracking technology and a firm that performs tests on gut health are among ten companies to have been selected as finalists in PepsiCo s latest accelerator programme. The Quaker cereal and Lay s crisps owner is giving each of the ten firms US$20,000 and has awarded each a place on a six-month business programme, working with PepsiCo executives in R&D, supply chain and design. In June, one of the ten will be awarded an additional $100,000 in funding. Each of the ten companies chosen as finalists in PepsiCo s Greenhouse Accelerator operate in the broad field of consumer health.

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