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Edge makes two hires in accounts and media
February 1, 2021 9:11
Independent agency Edge has made two new hires, continuing its growth into 2021.
Ed Popa joins the agency as senior account director, while Jaime Smith has been appointed media manager in its growing media team.
Jaime Smith and Ed Popa
Popa was previously at Banjo Advertising where he was senior account director on its NSW Government COVID-19 response team. At Edge he will take responsibility for the JDE account, involving brands Moccona, L’Or and Harris Coffee.
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Nicole Gardener, executive director of account management at Edge, said: “We’re excited to have Ed on board to work across these key clients. Ed’s a character who brings heart and intelligence to his work. Having his experience across these key accounts will be fantastic and he’s someone who’s going to bring great energy to the team.”