Stellantis will launch the Avenger, the Jeep brand’s first all-electric sports utility vehicle, in Korea in the second half of this year as the global automaker looks to focus on regaining customer trust and bolstering its brand image here, the company’s recently appointed head said Monday. “Challenges and opportunities still co-exist in (the Korean market),” said Bang Sil, managing director o.
Stellantis Korea will focus on regaining customers trust and improving its brand identity to survive in the ever-toughening market competition here, the car company s new head said Monday.
Stellantis Korea has named Bang Sil as its new head, the global automaker’s Korean office announced Tuesday. Bang will become the first Korean and female managing director of Stellantis Korea once the appointment takes effect Thursday. The Amsterdam-headquartered automaker established its Korean office in 2021. The new chief has over 20 years of experience in the auto industry, covering areas such as public rel.