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I Toured Salem s $100 Million Halloween Tourism Industry

In October, Salem sees about 100,000 daily tourists buying witchcraft supplies, wearing costumes, and touring local haunts. We joined them for a day.

United statesBailey merlinMatt murraySalem commonsPhil marchandHenry derbyJakob menendezRoger conantTeri kalgrenAnn maticaSalem witch museumNew englandWitch citySalem witchHenry derby houseHappenings marketplace

PHOTOS: See Salem s Thriving Halloween Tourism Business

We went window shopping in Salem, Massachusetts, for Halloween. Tourism is a $100 million annual business in the spooky town, and we could see why.

United statesBailey merlinTeri kalgrenSalem commonsAnn maticaMatthew murrayWitch city mallSalem psychic fairBlack veilHocus pocusArtemisia botanicalsRt fairsPet shopOntributor 2022Usiness news contributorAnn matica

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