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Futerra CEO Lucy Shea puts greenwashing, climate action and behaviour change centre stage on day one of the Net Zero Festival

United kingdomLucy sheaSolitaire townsendLucy siegelEd gillespieGaby hornsbyCarys taylorIntergovernmental panel on climate changeAdvertising standards authorityConsumer markets authorityNet zero festivalIntergovernmental panelClimate changeBacked raceNet zero festival hubEt zero festival 2022