On Tuesday 30th January at 2.30pm (GMT)/3.30pm (CET), we will air a two-hour broadcast dedicated to uncovering the mindset and values of the ‘next generation consumer’. As we unveil beauty industry trends for 2024 and beyond, we’ll put a special focus on microbiome beauty, circular beauty and skin care trends.
Driven by consumer demand and the raised awareness of the current issues, the cosmetics industry has been looking to shift paradigms. Commitments have been made and strong action taken to reduce the environmental footprint of operations and products. Some companies, as can be seen with Laboratoires Expanscience, have even decided to work to generate a positive impact. But of course, the road is long, and transforming the whole sector involves developing multiple forms of cooperation. At.
The B Beauty Navigator is an openly available library of impartial advice and guidance to help to debunk the greenwash jargon around sustainable claims, packaging solutions and ingredient sourcing.
Research shows that shoppers feel it is no longer enough to meet the minimum standards of sustainability. From greenwashing legislation to positive impact