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Israeli online genealogy and DNA testing company MyHeritage recently released a new feature taken straight from the world of Harry Potter. Using deep learning technology, the company’s app and website can take any photo and animate it, transforming still images of individuals into moving, expressive versions of them.
The company is advertising the new feature, which it calls “Deep Nostalgia,” as a way to bring long-gone relatives in old photos back to life though it can be used for any photo.
The tool has taken social media by storm in recent days, with numerous users using it to animate old family pictures.