Feb 22, 2021
It’s 11:30 p.m. on a Saturday night and I’m sitting down with some Japanese executives, who are advisers to the Cool Japan fund. The topic of discussion? What is the most optimal way for Japan to promote its cultural exports overseas and how best to capitalize on the internet’s constantly evolving fascination with Japanese culture.
The best part of the chat? This conversation didn’t take place in a boardroom it took place in my living room, via the social media platform Clubhouse.
Initially released in April for iPhone users, Clubhouse has grown from a few thousand members to more than 2 million in under a year. I joined the app in early December, when it was mostly popular with Black creatives. Back then, Japanese users hadn’t yet received their invitations to this invite-only app. That led to an interesting phenomenon of different nationalities coming on board in waves in late January I noticed a large influx of German users, and there was a w
Up for a chat? Clubhouse is proving helpful in sparking cross-cultural discussions with the locals japantimes.co.jp - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from japantimes.co.jp Daily Mail and Mail on Sunday newspapers.