Technicolor’s new creative collective aims to bring film, episodic, interactive and experiential projects to new heights
Movies have long been brought to us ‘in glorious Technicolor’. Now the visual effects pioneer and media property is officially entering adland with a new creative branch born of its production services division. The new Technicolor Creative Studios is a global network that seeks to further the transformation of the entertainment and experiential segments of the marketing industry. Its efforts will primarily center on film, gaming, episodic, experiential and advertising projects.
The formation of the new network
Technicolor Creative Studios is a creative network encompassing visual effects and production company The Mill, visual effects studio MPC, animation studio Mikros Animation and episodic and film studio Mr X.