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Israeli food-tech co DouxMatok raises $30m, rebrands as Incredo

Incredo Sugar is a first-of-its-kind, delicious, clean-label sugar reduction solution that reduces the amount of sugar in sweet foods by 30-50%, with no change in taste, mouthfeel, or texture.

Blommer chocolate companySienna venture capitalTeseo capitalBluered partnersIncredo sugarPetah tikva basedAvraham banielBatory foodsBlommer chocolate

Sweet Tasting Innovation

From the blog of Dror Bin at The Times of Israel

United statesUnited kingdomDead seaIsrael generalPetach tikvaMars wrigleyIlan samishAmerican heart associationComputational protein design departmentMinistry of healthWeizmann instituteTime magazineInnovation authorityStrauss groupLiat cinamonChief growth officer

DouxMatok hires CEO with experience in partnerships, marketing and brand building

DouxMatok hires CEO with experience in partnerships, marketing and brand building
fooddive.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from fooddive.com Daily Mail and Mail on Sunday newspapers.

United statesDive briefSharon laboratoriesAvraham banielIncredo sugarNorth americaIncredo spreadsHappy sugarஒன்றுபட்டது மாநிலங்களில்டைவ் சுருக்கமானஷரோன் ஆய்வகங்கள்வராஹம் பணியில்வடக்கு அமெரிக்காசந்தோஷமாக சர்க்கரை

Same taste, half the sugar: DouxMatok launches choc spreads to showcase next gen Incredo enhanced sugar

Incredo for North American food companies – is selling the spreads direct to consumer in a two-jar bundle (Hazelnut Cocoa and Dark Cocoa Salted Caramel). The hazelnut cocoa spread - which offers 30% of the daily recommended fiber intake via chicory root fiber - contains 8g added sugar (vs 19g for Nutella hazelnut spread) and 8g fiber (vs 1g for Nutella) and is designed to show consumers “ just how delicious a product made with Incredo sugar can be, and validate that taste, texture, and sweetness does not have to mean compromising on nutrition,” DouxMatok VP Sales North America Lorraine Niba told FoodNavigator-USA.

United statesDanny galitAmerica lorraine nibaMaison kayserJim schulokTate lyleDouxmatok coRogers sugarNorth americanHazelnut cocoaDark cocoa salted caramelNorth america lorraine nibaEran banielMatok co founders avrahamAvraham banielIncredo sugar

Israeli startup begins selling cocoa spreads in US, touting 50% less sugar

Products and Hazelnut spreads developed with the Incredo Sugar developed by DouxMatok (Courtesy) DouxMatok, a Petah Tikva, Israel-based food-tech company that says it is able to cut sugar levels in foods without affecting their taste, on Tuesday started sales of a hazelnut cocoa spread and a dark-cocoa salted caramel spread in what marks a first offering of its low-sugar brand directly to US consumers. The Israeli startup, founded by now-102-year-old Prof. Avraham Baniel and his son Eran, developed technology that it claims is able to deliver sugar directly to the mouth’s sweet taste buds. In this way, food can contain 30% to 50% less sugar than when made with original recipes, but still provide the same sweet taste, texture and feeling.

United statesPetah tikvaMaison keyserDanny galitMaison kayserAvraham banielIncredo sugarMatzot avivEran banielPop up grocerCommon threadsIncredo spreadsஒன்றுபட்டது மாநிலங்களில்மைசன் விசைமைசன் கய்சேர்வராஹம் பணியில்