Independent agency Dig lures senior creatives Anna Paine and Owen Bryson from DDB Sydney campaignbrief.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignbrief.com Daily Mail and Mail on Sunday newspapers.
May 12 2021, 12:45 pm | BY Ricki Green | 7 Comments
CB Exclusive – The Melbourne and Sydney based creative agency has officially buried the Channel T brand, ushering in a new era as Dig.
Dig – Unearthing brilliant creative through deeper understanding.
Says Paul Rhodes, CEO, Dig: “The new positioning leverages an ability to dig deeper to deliver insight to business, brand and comms strategy. Deeper understanding not only comes from the way we collaborate, but our new tech-led insights platform called DigSight. The DigSight platform is an effective and efficient way to connect with consumers helping to inform and validate strategy and ultimately laying the foundations for great creative outcomes.”
Channel T launches creative platform for QV Skincare mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.