Blockchain meets Brands! The blue tick check in authenticity financialexpress.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from financialexpress.com Daily Mail and Mail on Sunday newspapers.
Louis Vuitton Launches LV Diamonds Collection hypebeast.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from hypebeast.com Daily Mail and Mail on Sunday newspapers.
AI powered authenticator Entrupy has partnered with TikTok for the resale of luxury bags while LVMH s Aura Consortium is working to secure goods at source via blockchain.
Major luxury brands have launched services built on the Aura Consortium’s blockchain to allow customers to verify that their purchase isn’t a knock-off – so how well does it work?