Retail giants and realtors are increasingly flocking to Mirpur and its surrounding areas to tap the opportunities being offered by the growing swathe of the capital.
It was 11.45 pm on Tuesday. Shopping malls and markets usually remain shut at this hour of the day. But, the bustling shopping district for clothing and lifestyle items in the Mirpur-1 area was abuzz with shoppers.
AC sales triple as temperature soars
The sales of air conditioners have tripled year-on-year in April and May as people rushed to retailers to get rid of the scorching summer.
Local assembly and manufacturing have also made ACs affordable for the bulging middle class as the price came down.
April, May and June are the peak season for the outlets retailing ACs as the temperature rises from March. Nearly 90 per cent of the ACs are sold during the quarter.
In recent weeks, the temperature has hovered around 39 degree Celsius, and it went past 42 on April 24 in Jessore.
The annual demand for ACs rose 20 per cent on average in the last six years. Samsung posted 300 per cent higher sales in April. Walton registered 450 per cent growth in the January to April period compared to the same period last year. Transtec s sales have doubled since April 15.
Online orders boost home appliance sales
The demand for home appliances is quite better during the March-April period this year compared to the same period last year, said a senior official of a company. Star/file
Home appliance makers and retailers are witnessing better sales than previous year on the back of online shopping, promotional offers and free delivery ahead of Eid-ul-Fitr.
Usually, home appliance makers and retailers enjoy a festive mood ahead of the biggest spending season of the year. The sales went down during the same period last year because of the pandemic.
The scenario is slightly different this year as consumers seem to have overcome nervousness about the deadly pathogen, although the infection rate of Covid-19 and death from the virus have risen to record levels.