Montblanc Delivers Multi-Sensory Experience At New NYC Flagship Boutique forbes.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from forbes.com Daily Mail and Mail on Sunday newspapers.
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In April 2021, Montblanc will open a new “experiential flagship” in New York City on Madison Avenue at 59th Street which could serve as a blueprint for the company’s stores going forward.
The Richemont Group–owned brand said in a statement that the 4,425-square-foot boutique “balances contemporary design and classic elegance” and promised that “at every turn, there is something surprising to discover.” The store’s decor prominently features the company logo, and its furniture was inspired in part by the art deco period when Montblanc was founded.
Among the attractions:
• The largest assortment of Montblanc writing instruments and leather goods in the United States.