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J-beauty US market viability, white space, future

The US market has seen consumer buy-in to Asian beauty trends and regiments in recent years. CosmeticsDesign spoke with Jim Berkrot, Vice President Marketing for beauty and personal care at Mitsui and Akira Oichi, managing director of Shiko about were J-beauty fits into the market.

Top 10 CosmeticsDesign articles from December

Despite the holiday break, plenty of things happened in cosmetics in December. Below, you can revisit some of the top articles on CosmeticsDesign in the last month of 2021.

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