Bangalore (Karnataka) [India], July 25 (ANI/NewsVoir): KEDGE Business School (France) and Jagdish Sheth School of Management (JAGSoM) at Vijaybhoomi University in Greater Mumbai, have jointly launched a 4 year International Bachelor in Business Administration (IBBA) program wherein a student will get an award of the degree from each of these elite institutions. This program has been designed especially by KEDGE and JAGSOM to offer world-class education in two countries at a price that is extremely affordable for Indian students and to provide an immersive and professional experience in two countries. The official launch of the program held on July 23 at JAGSoM, Bangalore was attended by the senior leadership team of both schools including Prof Santiago Garcia, the Vice President of Strategic Development of KEDGE Business School; Dr Atish Chattopadhyaya, the Vice Chancellor of Vijaybhoomi University; Dr A. Parsu Parasuraman, Pro-Chancellor of Vijaybhoomi University and Prayag Raj Tripat