By: Gideon Gottfried
Scruff of the Neck TV stage.This is where artists will perform live on Twitch starting today, Jan. 19.Manchester, England-based music company Scruff of the Neck announced a partnership with Twitch, where it will present live performances, interviews and other content going forward.
Starting today, two bands each will perform live on Twitch, five nights a week until Jan. 31. The concerts will be hosted by BBC Radio 1 s Abbie McCarthy. The shows will be a split between live performance on stage and interviews with Abbie on a couch. We’ll be making sure we’re engaging with the Twitch community throughout so they can influence the shows, a Scruff of the Neck rep told Pollstar.