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By Edward Devlin2021-03-02T07:07:00+00:00
On-demand grocery delivery app Grocemania has hit its £100,000 crowdfunding target as it readies an expansion into more UK cities.
The rapid delivery service, which launched in 2016 and delivers in minutes, is already in London, Brighton, Nottingham and Bristol. There, it delivers from more than 115 retailers across the Nisa, Londis, Budgens, Costcutter and Spar estates for a fee of £2.50.
Grocemania plans to use the funds raised on the Seedrs platform to market the brand as it launches in Birmingham, Manchester, Liverpool, Leeds and Oxford.
The startup has also partnered with Unilever to support its DTC expansion and PepsiCo to launch marketing initiatives selling Walkers and Doritos to football fans during this season’s Champions League.