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National Heritage Board calls PR pitch Details 26 July 2021 The National Heritage Board (NHB) is on the hunt for a PR agency to handle duties for a year with the option to extend annually for another three years. The tender includes three parts, according to the document seen by MARKETING-INTERACTIVE. This includes the provision of PR services for NHB on a retainer contract, and a period contract to offer PR services to other NHB entities, major campaigns or ad-hoc projects. The tender briefing is on 27 July at 3 pm. NHB currently works with Tate Anzur Singapore.  The agency will be required to increase public awareness of NHB’s role as the custodian of Singapore’s heritage, and thus, increasing “heartshare and mindshare” of NHB’s work. It also has to communicate NHB’s key messages to its target audiences through strategic and effective media relations and pitching. At the same time, the agency will also be required to pro

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