Alife is officially closing the doors to their New York City flagship store.
Treis Hill, Alfie’s GM, has taken to Instagram to share the extended message, reflecting on the over two-decades-long legacy of the store. Hill thanks everyone “that helped make it magic” all these years, adding, “There isn’t a person of influence in streetwear today that has not stepped foot in the shop. It was more than just a retail store, it was a meeting ground for downtown’s youth, it played host to countless live concerts from Drake, Nas, John Mayer, King Krule. It raised a generation of creatives.”