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Why Icelandic start-up Play is taking measured approach to growth

By Graham Dunn2021-05-27T14:55:00+01:00 While the pandemic means Icelandic budget start-up Play has had to bide its time before launching, chief executive Birgir Jonsson says the carrier will remain patient in adding capacity in a bid to resist the pitfalls of over-expansion. Plans for Play first emerged in November 2019 but were put on ice by the Covid-19 outbreak. But with signs of the borders within Europe opening up for air travel again, and Iceland notably among the UK’s green list of countries not requiring travellers to quarantine, Play will launch operations between Reykjavik and London Stansted on 24 June.

Une nouvelle compagnie aérienne low cost débarque en France

Une nouvelle compagnie aérienne low cost débarque en France
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